Here are some unique real world event marketing examples. Perhaps you can adapt ideas from them to help develop your own ideas.
1. Wise potato chips set the world record for most chips crunched at the same time at a Mets game this summer.
2. Southwest Airlines is the latest airline to set up a pop-up in Manhattan theirs being a café-like setting in Bryant Park.
3. Saks Fifth Avenue used a road show geared toward women who are just starting to use makeup. This is a great way to capture customers in their early stages and keep them loyal.
Joshua Gair – Impact Entertainment Services